A herd of pigs walks into an office complex…
Sounds like the start of a bad joke, right? But no jokes here. A group of pig-eared campaign supporters, led by our intrepid Joe the Pig, visited Trader Joe’s Monrovia, CA headquarters this week to deliver 92,000 more consumer signatures asking the company to stop selling meat from animals raised on antibiotics.
Over three quarters of a million people have already urged the company to make this commitment via emails, phone calls, petition signatures and flyer deliveries — but so far no commitment from Trader Joe’s.
This is not to say, however, that the marketplace isn’t moving in the right direction.
“Consumer buying patterns are shifting, and local political movements are increasing the pressure. They may force change on the issue of antibiotic use in meat production more quickly that the political process has ever managed,” according a National Geographic blog this week.
The collective voices and spending power of consumers are demanding more meat raised without antibiotics from retailers and restaurants. We’re ready to see Trader Joe’s get on board.